Andra upplagan av boken 'Qualitative Methods in Management Research' av Evert Gummesson. Boken utforskar kvalitativa metoder inom managementforskning.
ISBN: 0-7619-2014-5 (paperback)

Från säljtexten på baksidan, bild 2, hämtas:
"
Qualitative Methods in Management Research, Second Edition,
offers a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Evert Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science where the researcher is both actor and student as the most advanced and rewarding approach to research. The book is written in a personal style and is rich in examples from academic research, real-world practice, and management consultancy
"

Innehållsförteckning, bild 7:
List of Figures and Tables
1. Qualitative Research in Management
2. Achieving Access to Management Reality
3. Taking Off and Landing - The Route from Preunderstanding to Understanding
4. Case Study Research
5. Quality of Academic Research and Management Consultancy
6. A Management Action Science Paradigm
References
Index

Boken är på engelska

Sage Publications, Inc.
Copyright © 2000 by Evert Gummesson
Printed in the United States of America
Gummesson, Evert, 1936-
Qualitative methods in management research/ by Evert Gummessun.-2nd ed.
ISBN 0-7619-2014 5 (pbk. acid-free paper)
This book is printed on acid-free paper.

01 02 03 04 05 06 7 6 5 4 3

Antal sidor: 249 numrerade sidor

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storlek: ca 14 x 21,5 cm
vikt: ca 350 gr

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